Will Olympus cameras survive?

The sans-serif writing has been on the wall for the Olympus name and logo since the camera business was sold to a Japanese investment fund, JIP, back in June 2020. Since then, we’ve seen the arrival of new lenses and the lovely Olympus PEN E-P7 – but that camera will sadly be the last one to ever bear the Olympus name..

What is the future of Olympus cameras?

OM Digital Solutions, the digital imaging company that acquired the former Olympus imaging division, has announced that going forward, its ‘interchangeable lens cameras and lenses, compact digital cameras, audio products, binoculars, and other services’ will be sold under the new brand: ‘OM System’.

Is Olympus camera better than Canon?

Canon EF-S 24mm f/2.8 gives almost the exact the same FOV of Olympus 25mm f/1.8, and both at f/4, the Canon lens perform slightly better, but it has more chromatic aberration. Olympus in comparison lacks a little contrast. But Olympus lenses are so much better built than Canon.

Who owns Olympus camera now?

Olympus cameras are getting a new name. Parent company OM Digital has chosen OM System as the brand’s new moniker. There are still some Olympus cameras on the market and those won’t be rebranded, so the two names will co-exist for a while.

What are Olympus cameras good for?

They offer the best in-body image stabilization of any mirrorless camera system. Some Olympus cameras offer seven or more stops of stabilization when including a stabilized lens, which allows for handholding down to 1s and longer (depending on the focal length and the steadiness of your hands).

Is Olympus still in business?

Olympus has now rebranded to OM System after the acquisition by Japan Industrial Partners. A controversial move according to many in the photography space, with one photographer citing that, “Olympus was a priceless name.” Another popular comment, “There is no history behind OM-Digital.”

IS Olympus better than Fuji?

In general, the Fuji cameras do much better with low light and can achieve shallower depth of field than the Olympus cameras. Also, the dials and controls of the Fuji cameras–though an acquired taste–are absolutely fantastic.

IS Olympus a good brand of camera?

The best Olympus cameras (OM System) embody everything great about the brand’s heritage: iconic style, immaculate image quality and impeccably compact design. From beginners to professionals, for both stills and video, they are formidable imaging machines.

Does Olympus have good lenses? The Olympus M. Zuiko 25mm f/1.8 ED Premium lens is certainly capable of producing excellent quality images, with sharpness being excellent in the centre of the frame from maximum aperture. It’s well built, lightweight and reasonably compact.

Do professional photographers use Olympus?

Amongst the most popular models chosen by professionals, the Olympus OM-D E-M1 is very high up on the list. In fact, it is the camera Mathieu currently uses for all of his professional work, which ranges from weddings to cooperate events to reportage.

Is Olympus good for bird photography?

I own every Pro lens that Olympus makes, including the brilliant Olympus M. Zuiko Digital ED 300mm f/4 IS PRO lens — which gives me the reach I need for bird photography.

Is Olympus good for landscape?

For landscapes, his go-to lens is the Olympus M. Zuiko 12-100mm f4. 0 IS PRO, which he selected for its legendary image quality, wide range of focal lengths, and its rugged weatherproofing, something that is helpful when your office is a tent under the open sky.

Which camera brands will survive?

According to recent reports, Canon, Nikon and Sony are the only three camera companies predicted to survive the Smart Phone revolution. Sales of small point n shoot cameras have declined, and sales of mirrorless cameras have not met expectations.

What camera do most wildlife photographers use?

Best camera for wildlife photography

1. Sony Cyber-shot RX10 IV. A brilliant all-in-one solution though it does come at a price.
2. Panasonic Lumix FZ2500 / FZ2000.
3. Bushnell Core DS No Glow.
4. Spypoint Solar Dark.
5. Canon EOS 90D.
6. Nikon D500.
7. Olympus OM-D E-M1 X.
8. Canon EOS 5D Mark IV.

Is mirrorless better for wildlife? So while DSLRs are still up to the task today, and will remain so for some time, it is safe to say that mirrorless cameras are the future for wildlife photographers.

Are Olympus cameras good for wildlife photography? WILDLIFE CAN MOVE FAST.

The continuous shooting speed of the OM-D E-M1 Series blows away most DSLR cameras. Capture an astounding 60 frames per second with S-AF and 18 frames per second with C-AF using the silent electronic shutter.

Is Olympus discontinued?

Olympus, once one of the world’s biggest camera brands, is selling off that part of its business after 84 years. The firm said that despite its best efforts, the “extremely severe digital camera market” was no longer profitable.

Are Olympus cameras made in Japan?

All the HG and SHG lenses are made in Japan , and most of the SG lenses are made in China. And all are well made. Olympus builds their high end cameras and lenses in Japan only because the profit margins on these allow it.

Made in Japan or Made in China.

Make	OLYMPUS IMAGING CORP.
ISO	400
Capture date	Wed, 12 Dec 2007 15:20:54 GMT

• Nov 4, 2012

Is Olympus better than Fuji?

In general, the Fuji cameras do much better with low light and can achieve shallower depth of field than the Olympus cameras. Also, the dials and controls of the Fuji cameras–though an acquired taste–are absolutely fantastic.

Who uses Olympus cameras?

Why these top pros are sticking with Olympus

• John Ashton. Uses: Olympus OM-D E‑M1X, Olympus OM-D E-M1 Mark II.
• Ivor Rackham. Uses: Olympus OM-D E-M1 Mark II.
• Andy Rouse. Uses: Olympus E-M1X, 40-150mm, 300mm f/4, 60mm macro.
• David Tipling.
• Andrew Fusek Peters.
• Ian Berry.
• Mark Humpage.
• Tesni Ward.

What camera do most photographers use?

DSLR. The DSLR is the digital version of the SLR (Single Lens Reflex) analogue film camera. For the last 15 years, the DSLR has been one of the most commonly used types of camera, due to its range of features and ability to produce professional image quality.

What camera do celebrity photographers use?

7 Famous Photographers and Their Cameras of Choice

• Gordon Parks. Known Cameras: Voigtlander Brilliant and Nikon F2.
• Diane Arbus. Known Cameras: 35mm Nikon, a twin-lens reflex Rolleiflex, and a twin-lens reflex Mamiya.
• Dorothea Lange. Known Cameras: Graflex Series DSLR.
• Sebastião Salgado. Known Cameras: Canon EOS-1Ds Mark III.

What is Olympus called now?

Mount Olympus, Modern Greek Ólympos, mountain peak, the highest (9,570 feet [2,917 m]) in Greece. It is part of the Olympus massif near the Gulf of Thérmai (Modern Greek: Thermaïkós) of the Aegean Sea and lies astride the border between Macedonia (Makedonía) and Thessaly (Thessalía).

What are Olympus cameras now called? While the brand name has now been changed to OM System, following the sale of the imaging business to new company OM Digital Solutions (in which Olympus still owns a stake), the best Olympus cameras and best Olympus lenses (opens in new tab) still work exactly the same as they always did, and the Micro Four Thirds